WhatsApp booking system for businesses in Italy — replies in Italian, day and night

Customers message the number they already use. The AI answers in Italian or English, offers only the slots that are really free, books the appointment and sends the reminder — flat price, 0% commission, no per-operator fee.

In Italy the appointment is asked for on WhatsApp: at the parrucchiere, the estetista, the dentist, the physiotherapist, the palestra or the autoscuola. The message is not the problem — the problem is that someone has to stop working to read it, look at the agenda, reply and write the appointment down. Many arrive in the evening with the shop closed, and by the next morning that slot has already gone to whoever answered first.

Welqo puts an AI front desk on your WhatsApp number. The customer writes in Italian and the assistant replies in Italian — in English if they wrote in English — checks the real agenda of the right operator, offers only the times that are actually free and books. Before a long or higher-value treatment it can ask for a caparra that settles straight to your own payment account. A day before and two hours before, the reminder goes out on its own; if someone cancels, the place is offered to your waitlist. The team works from a single agenda, synced both ways with Google Calendar.

What makes it sustainable for a small business is the price: a flat monthly fee, 0% commission on the booking, no per-operator fee and no markup on messages. The free plan is the complete front desk — bookings, reminders, deposits, cancellation recovery, waitlist and your customer list — for up to 50 bookings and 100 broadcasts a month, with no card. Paid plans start at 15 US dollars a month. The customer list is yours and exportable on every plan, and most businesses connect their number and are up and running the same day, without an agency.

Why businesses choose Welqo

Books inside the chat. The customer writes, the AI checks the real agenda and books — no form, no phone call, no app to install.
Italian, English and 40+ more. Detects each customer’s language and replies in it — no language menu, nothing to configure.
Fewer last-minute cancellations. Automatic reminders a day and two hours before, and the waitlist fills any slot that frees up.
The caparra goes to your account. Flat price, 0% commission. A deposit settles to your own account, never to a middleman’s.

The old way vs the WhatsApp way

	Phone + paper diary	Welqo
Reachability	Only while someone can pick up	24/7 — replies in seconds, books while you work
Language	Whoever answers the phone	Auto-detects 40+ languages, Italian and English included
Cancellations	Remembered by hand, if at all	Automatic reminders, waitlist fills freed slots
Deposits	Awkward to ask for	Asked for in the chat, settles to your own account
Cost	Staff time, every day	Free to start, then flat per business

Go live the same day

Sign up and add your services and hours
Connect your WhatsApp number
Customers book — you get the calendar

Frequently asked questions

Does the assistant reply in Italian?

Yes, automatically. It recognises the language of each message and replies in it — Italian, English or one of 40+ languages — with no settings and no menu for the customer.

Do I need an agency or the WhatsApp Business API?

No. You connect your own number in a few minutes through Meta’s official registration, with no developer and no activation cost. Most businesses are up and running the same day.

Where does the caparra paid by the customer go?

Straight to your own payment account, which you connect yourself. The money never passes through Welqo, and the commission is 0% on all plans.

Is my customer list locked in?

No. The list, notes and history are yours and can be exported as CSV on every plan. Your WhatsApp number stays yours.

How much does it cost?

Free for up to 50 bookings and 100 broadcasts a month, with reminders, deposits and the waitlist included and no card. Paid plans start at 15 US dollars a month, a flat fee per business — never a percentage of your bookings.

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